Jeff Wyler sponsors No. 62 in NASCAR Truck Series
The Jeff Wyler Automotive Family signed a one-year agreement to be an associate sponsor for the No. 62 truck in the NASCAR Craftsman Truck Series in 2004.
The truck is driven by Steve Park and is part of the Orleans Dodge Racing Team, according to a news release.
"The opportunity to work with Steve Park and a championship-caliber team was a great marketing fit for the Jeff Wyler Automotive Family, " said Vice President David Wyler.
The company said it also is exploring the development of its own NASCAR Craftsman Truck or NASCAR Busch series team during limited races this year.
The Jeff Wyler Automotive Family has 30 automotive franchises in Greater Cincinnati and had about $570 million in sales in 2002.